Can product descriptions be considered duplicate content

Mani from Delhi asks, "Are product description pages on an e-commerce site termed as duplicate content, if the same product description appears on other sites? It does happen for many branded products." Mani, you're absolutely right, it does happen.

And most of the time when it happens, it's because that's not original content.

So, if you get an affiliate feed, you know, and it might have images, it might not have images and you have the same content on your page, your e-commerce product page as four hundred other sites, there's really, you know, it's hard to distinguish yourself.

You have to ask, "Where is my value ad? What does my affiliate side or my, you know, site that doesn't have original content ad compared to these other hundreds of sites?"

So, whenever possible, I urge you to try to have original content, you know, try to have a really unique value ad.

Don't just take an affiliate feed, create a site that's fly by night, you know.

And now, there's no reason why anybody wants to stumble on your site.

So, typically, it's best if you can find some way to have some kind of unique angle and not just the exact same stuff that everybody else has on their webpage as well.