Santos in New York asks, as far as big brands go, Why isit that they seem to do well, irregardless of relevant content or links when analyzing keyword placement and search engine result pages?
Believe it or not, we have a lot of big brands that say we don't show up as often as we should show up.
So it's safe to assume that mom and Pops yell at us for saying big brands rank higher than they should.
And the big brands yell at us saying, well, we're really, really important in the real world.
We should show up more in the search results than the mom and Pops.
So everybody else that's on both sides.
And we just try to say, okay, what is the best page for theuser? And we try to return that page.
So I would not agree with the premise of your question that big brands always do well, regardless of whether they have any content or not.
The big brands they feel like they don't do as well as theyshould. So we try to return the best quality page, and that's just the easiest decision to make is what is the best page?
How do we find the page?
How do we return it to users?
And that's the sort of test that we use in our scoring.
Bye.